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SHOP DOG

Everything your dog needs to thrive
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SHOP CAT

Complete nutrition for every feline
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ABOUT

Our story, our team, our science
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LEARN

Insights, tips, and ingredient truths

Categories

Life Stages

Featured

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Our Story

Learn about us

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Our Nutritionist

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Science

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Feeding Guidelines

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Feeding Calculator

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Introducing Cat Smooth

For cats who take their texture seriously.

Silky-smooth, pate-style nutrition. Gently cooked with the same whole ingredients your cat deserves.

Shop Cat Smooth

For cats who take their texture seriously.

Made for the cat who has opinions about dinner

Some cats just know what they want.

Chunky textures get left behind. Dry food gets ignored. And you are back to square one at every meal. Cat Smooth is gently cooked fresh food blended to a silky, pate-like texture.

No chunks. No fillers. Just whole ingredients your cat recognises.

Real food. Real texture. Real difference.

The same whole ingredients. Now in a texture your cat will love.

Cat Smooth uses the same gently cooked, PhD-formulated recipes as our full cat range. No artificial thickeners. No fillers. Just the same human-grade ingredients, blended smooth.

Gently cooked to preserve nutrients
Pate-smooth texture, no chunks
Same complete and balanced formula

The same whole ingredients. Now in a texture your cat will love.

Dr Francis Cabana, Director of Nutrition, PhD in Wildlife Nutrition

One of the most common barriers to fresh feeding is texture.

Some cats have strong preferences from an early age and will reject anything chunky or unfamiliar. Cat Smooth was developed so that even the most particular cat can enjoy the benefits of a 100% complete, whole-ingredient fresh diet.

Switching is easier than you think

Start smooth. Let them settle in.

Most cats take to Cat Smooth within a few days. We recommend mixing it with their current food and increasing the portion gradually over 7 days until they are fully transitioned.

Smooth, fresh, and made from whole ingredients. Thaw and serve.

Ready to find a meal your cat will love?

Shop Cat Smooth

For cats who take their texture seriously.

Shop Cat Smooth

Beef

Chicken

Kangaroo & Fish

Some cats just know what they want.

The same whole ingredients. Now in a texture your cat will love.

One of the most common barriers to fresh feeding is texture.

Start smooth. Let them settle in.

Ready to find a meal your cat will love?